An e-shop with ties, bow ties, pocket squares, cufflinks and scarves. The goods sell in combinations, with promotions and new arrivals given space right on the front page.
Do you want to build an e-shop with mens fashion?
We will build it on Joomla and VirtueMart. No fees on turnover and with a catalogue that can offer a tie, a pocket square and cufflinks as one set at a better price.
What an e-shop with mens accessories needs
A tie is bought to go with something — a suit, a wedding, the office. Show the customer a finished combination and you sell three pieces instead of one.
- Sets and combinations priced below the sum of the individual pieces
- Filtering by colour and pattern, not only by type of goods
- A photograph of the whole combination next to the photograph of a single piece
- A wedding section with an order for the entire wedding party
- Corporate orders with printing or a custom colour
- Gift wrapping as an option inside the order itself
What to watch out for in this line of business
Low price, many units
One tie will not carry an order. Sets and free shipping above a threshold are what raise the average spend.
Colour
The customer is looking for a shade, not for the name of a pattern. A colour filter matters more here than the category tree.
Weddings
An order for a whole wedding party is a different kind of purchase from a single piece. It is worth having its own form.
Season
Weddings and Christmas make up most of the turnover. Stock and campaigns can be prepared for that well in advance.