The website of an auction house with an online selling gallery. A selection of contemporary and classic art, a catalogue of lots for the sale, prices achieved at past auctions and a route for consigning works to future rounds.
Do you want a website for an auction house or a gallery?
We will build it on Joomla. An auction follows a different rule from an e-shop — a lot is unique, it has a date and it must not disappear from the site once the sale is over, because the prices achieved are exactly what brings in the next sellers.
What an auction house website needs
An auction catalogue is an archive, not a stock record. A lot sells once, but its page keeps working — for collectors, for valuers and for anyone considering putting something up for sale.
- A catalogue of lots with a lot number, a reserve price and the sale date
- An archive of prices achieved that stays available after the sale
- High-resolution detail photographs with zoom
- Organised by artist, period and technique
- A form for consigning a work to an auction
- The auction catalogue available to download in printable form
What to watch out for in this line of business
The archive sells
Prices achieved tend to be the most read part of the website. Deleting them after the sale is the most expensive way to save space there is.
A unique lot
Every work is one of a kind. The catalogue therefore behaves differently from a warehouse with stock quantities.
Photographs
With art it is the detail that decides. Large photographs with zoom matter more here than page loading speed.
The date
An auction has an hour and a date. A countdown and a clearly visible status for each lot cut the number of phone enquiries.