An e-shop with perfumes and eau de toilette for women and men. Goods split into womens, mens and childrens ranges, filtering by volume and fragrance family, recommended and best-selling products right on the front page.
Do you want to build an e-shop with perfumes?
We will build it on Joomla and VirtueMart. No fees on turnover, your own hosting and full control over the catalogue and your pricing. We can connect a supplier price list so that stock and prices update themselves.
What a perfume e-shop needs
A perfume cannot be tried through a screen. The customer therefore decides by brand, volume, price per millilitre and whether the fragrance is already familiar. The catalogue has to show that as fast as possible.
- Filtering by brand, volume, gender and fragrance family
- Price per millilitre, so a 30 ml bottle can be compared with a 100 ml one
- Samples and miniatures as a gift with an order
- A clear distinction between originals and testers, so complaints do not arise
- Gift sets as a separate category before Christmas
- A supplier price list connected to stock levels and prices
What to watch out for in this line of business
Provenance of the goods
Selling perfume is sensitive to where a given unit came from. In the e-shop we can record the supplier for every batch, so there is no doubt when a complaint arrives.
Seasonality
December brings in more turnover on perfume than half a year does. The e-shop has to cope with the rush, which is why speed and caching are dealt with in the summer.
Variants of one fragrance
The eau de toilette, the eau de parfum and the body lotion of the same line belong on one page, not on three. Otherwise the products push each other down in search results.
Comparison sites
A lot of perfume is bought through comparison sites. The feed has to carry the EAN and the volume, otherwise the item will not be matched to an existing product page.