The website of a forwarding company specialising in the safe transport of temperature-sensitive cargo across Europe. A description of the cooling technology, certification, documented experience and a transport enquiry form.
Do you want a website for forwarding or logistics?
We will build it on Joomla. With specialised transport the customer decides on trust — on the certification, the years in business and how precisely you can describe what you will do with their cargo.
What the website of a forwarding company needs
Whoever carries medicines or food is not looking for the cheapest haulier. They are looking for one they will not have to ask why the consignment arrived warm.
- A description of the cooling technology and the range of temperatures held
- Certification and approvals in plain sight rather than in the footer
- The area you drive to, including the names of countries for search
- Consignment tracking, or at least a clear procedure for arranging it
- An enquiry form that asks about the temperature range and the dimensions
- A multilingual version for clients abroad
What to watch out for in this line of business
Certification
With temperature-sensitive cargo an approval is the ticket into the tender. It belongs on the front page.
Clients abroad
Transport across Europe means enquiries from elsewhere. An English version of the website pays for itself on the first job.
Being specific
General words about quality do not convince. The temperature range, the type of trailer and the years in business do.
A long sales cycle
A client vets a haulier for weeks. The website has to hold up on the second and third visit as well.